Blog
2020 Lessons Learned
2020 has been quite the year. Yes, there were actually some good things to come from this year and one of those things is the lessons we’ve learned. You Have to Listen This is so incredibly important, not just in social media but in marketing in...
Best of 2020
What tools and apps did we fall in love with this year? Will any newcomers make the list? Maybe you will find out about tools that can improve your process. Yes, believe it or not, there are a few good things that came out of 2020 so let’s dive in. Normalizing...
Predictions for 2021
Anytime I make predictions for the new year I always do my research. Today I have 10 predictions that are consistent across all platforms, all social media information sites, and several social media experts. I did not just make these up. These are from research done...
Marketing Mistakes to Land You on the Naughty List
There are still businesses who struggle with a lot of these topics so let’s get rid of these marketing mistakes once and for all. Not Having a Clear Goal This is really important. You have to have an objective. Are you growing your email list? Do you...
Oh Holiday Ads, Oh Holiday Ads
It’s the season for holiday specials and promos so I wanted to make sure you guys had the information you need to create the best version of the best ad you possibly can. You Must Have a Plan If you haven’t started planning, you need to start now. Black...
It’s Beginning to Look A Lot Like Pinterest
This is one of my favorite topics: Pinterest. Love it. I’ve jokingly said if I’m not on Pinterest for 3 days, call the police. So what does Pinterest have to do with the holidays and why does it matter to you and your business? Pinterest is a Referral Tool...
Tis the Season for Holiday Promos
It’s the holiday season and that means it’s the time to start thinking about holiday promotions. Before you offer up a promotion, make sure you do the planning necessary to make it a successful one. Here are some tips for holding an effective holiday promo. ...
The Bad, The Worse, and The Ugly
Everyone experiences trolls, negative comments, and bad reviews. How you handle each is important. Dealing with each of these is a little bit different and I want to make sure you know the options available to you. Negative Comments Let's be clear that a...
Ingredients of a Great Graphic
For graphic design students and people that do graphics professionally, there are seven elements of design. I want you to know what those are but then I also want to give you some beginner tips. Specifically, 7 tips to help you get better at making graphics for...
Social Media News: September 2020
There’s a lot going on in the social media world this month. I wanted to get all the information out to you in a timely manner so this blog will cover all of the top news in social media for September 2020. Instagram Reels Most of you probably know about...
8 Reasons You Get Unfollowed on Social Media
There are several reasons you could get unfollowed on social media but today we are going to talk about the 8 I see most often. If you are guilty of any of these things, it’s not too late to fix it and retain your followers. Let’s jump right in. Lack of...
Instagram Mistakes That Will Keep You Up at Night
These Instagram mistakes are like a train wreck that can’t help but grab your attention. They can also damage your business. Knowledge is power so we are sharing some common mistakes so you’ll know what to look for when using Instagram for your business. First, let’s...