This whole month we are blogging about Instagram. In the next few weeks we will talk about stories, reels, and more. However, do you even really need an Instagram account for your business? Let’s look at the stats. Instagram by the Numbers Instagram has...
Do you really need a company page on LinkedIn? Is it relevant to your personal branding? As a small business, are you missing out without one? Let’s look at the facts. How does it benefit you? It definitely does benefit you. It demonstrates your...
There are around 722 million users on LinkedIn. Can you stand out? The answer is YES. What are some of the things you can do to be noticed on LinkedIn? Do you have to annoy people by constantly sending them messages or posting on their walls? The good news is that you...
LinkedIn has made some changes for 2021. Some of them are no-brainers and have slid in under the radar. Others you may have already noticed. Here are 13 new features on LinkedIn. Longer Headline Space Your LinkedIn headline now allows you to use 220...
Personal branding is important and you definitely need it but before we can discuss how to make that happen we need to accurately understand exactly what personal branding is. What is Personal Branding? Personal branding, according to Amazon founder Jeff Bezos,...
What are some action items you can take on each platform that will help you immediately? Instead of blogging about conceptual ideas, today we will be tackling actual practical steps you can take right now that can help you today. Facebook The first thing that...
Whether you love them or hate them, there is no doubt that emojis are an important player in digital marketing. Let’s look at some stats. The Numbers In 2021, 217 new emojis were added. That puts us at about 3,300 total emojis, which is a far cry from...
Why do you need Social Media Marketing? We are going to talk about the 10 rookie mistakes that are killing you, online in your social media. These don't have to be mistakes only made by rookies. We see businesses that have been on social media for years and are still...
Today is our last installment of the spring cleaning series. We are going to spring clean your marketing plan. Here are the steps you can take to make sure your marketing plan is working for you. Reevaluate Your Goals It’s a good idea, periodically, to...
This month we have been spring cleaning all the things we need to make our business as effective as possible. Today we are tackling your website. If you haven’t reviewed your website in a while, now is a great time to make sure it’s working for you. Check Your...